Fashion Illustrations for River Island X Zoë Jordan

Once in a while a great commission comes along. And this is one! Fashion illustration commissions don't come along that often, so when River Island got in touch to ask if I could create fashion illustrations for their latest designer collaboration with Zoë Jordan, I was delighted. 

The actual collection is top secret (of course!) until it launches with a short film during London Fashion Week at the British Fashion Council's Fashion Film event.  So, River Island wanted to use illustration to whet people's appetites.   I created three illustrations that give a flavour of the collection but don't too much away.  Of course it meant that I was given a privileged access to the new collection and to the official photography.  Squee! 

You'll see my artwork being distributed as part of the PR campaign and they've already been spotted in a number of online magazines including Vogue.  

The Zoë Jordan X River Island Design Forum collection will be available in store and online at in September.